In case you haven't read part 1 of this article, please click here.
2) Insert Affiliate Links into Your Report
Whenever possible, place a related affiliate links into a content page of your report to refer your readers a useful product or service. This is one of the ways that some Internet marketers applied to make lot of cash online.
But you don't want your readers feel like they are reading a sale letter, so don't place too many affiliate links into your report. Try to make it like 1 affiliate links in every 4 pages. Make sure the affiliate products that you are recommending are relevant to what the readers are reading on that page.
3) Selling Advertising Space in Your Report
You may search for advertisers who are selling products or services directly related to your report topic and contact them to offer your advertising space.
Marketing and Distributing Your Free Report
When everything is ready, it is time to market and advertise your reports to attract your target visitors to sign up and download your report. There are numerous methods to reach your free report offer to your target visitors of course:
Pay Per click Advertising
Advertise your offer on Google and Yahoo search engine is probably the fastest way to get people to download your report. But it pays to get result, make sure your set your budget not too high to keep your cost under control.
Use a Banner Ad
You can find someone to create a banner ad specifically to promote your free report. Those who click you banner ad should be send to your squeeze page instead of to your website for getting better result.
So where to place your banner ad on? I would suggest you to do some searches on Google to find sites and blogs that are related to your report and request to place your ads on these sites and blogs.
You may also search for other popular blogs that are related to your report. These popular blogs usually have large traffic, so they may send you some consistent daily traffic.
Article marketing
This is a very low cost traffic-generating method. You can hire someone to generate a few articles every day for you and submit them to big article directories like Ezinearticles, goarticles.com and ArticleDashboard for publication. Just make sure your writer is supplying articles that are relevant to your reports or website topic.
Your article pages in article directories will attract readers. Some readers will click your link inside your author bio to visit your squeeze page and get your report.
E-zines Advertising
Today, E-zines are everywhere on the Internet. Just type in the keyword 'Ezines Advertising' in Google and you will find a lot of e-zines offering advertising opportunities in different categories.
There are free and paid e-zines advertising opportunities, the free one wouldn't produce result usually, so you should directly look the paid one. Make sure you pick the categories that are related to your report when doing e-zines Advertising.
Placing paid e-zine ads can do some help in getting more people to download your report as some e-zine readers are actually reading your offer and signing up on your squeeze page for your report.
The methods to market a report aren't limited to the above methods only. There are many more other methods you can use for distributing your report. But most of these methods have one thing in common which is that they all require some time, effort and energy from you to see result and bring in money to you.
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