Google Adsense and How You Can Earn More From Adsense Ads

Any web site owner or webmaster who is trying to earn a profit from their sites are likely familiar with Google Adsense.

Google Adsense is a great and easy way to make money from your site if it is done right. Adsense will allow any person with a blog or an informative site to earn money, simply by placing a little code on their site pages. Rather than trying to figure out exactly what ads to put on their web pages, Adsense gives web site owners the ability to concentrate on their sites content.

Many webmasters are able to make a living from Adsense, however, there are also quite a few who spend all their time just trying to figure out the "magic trick" used to earn from Google Adsense. Earning a living from Google Adsense ads, can seem difficult, but it's not impossible.

If Google Adsense is going to be your only source of income, you will want to do more than just taking some Adsense code and placing it on your site. That is just not enough; you will need to do some experimenting, with placements, formats and choice of keywords.

You really should take care to build your page around a specific topic or keyword that is relevant to your site concept. This will ensure that any Adsense ads which are placed on this page are appropriate and useful to any visitors who want to know more about the topic and they will more than likely end up clicking on the Adsense ad.

You will want to take care where you place your ads. It has been proven that visitors often first look to the top left of a website when they arrive. Because this is were your visitors attention is likely to first, it is going to be one place where you might want to consider placing some ads. You can read the Google help on the Adsense website to learn more about the best locations for placing your adverts.

Another consideration when placing your ads, is to put them on high traffic pages. You can identify the pages visited most on your site by taking a look at your logs or your Google account, where you will get the page-by-page details of your visitors.

Although the skyscraper and banner ads may look good on your site, you may want to avoid using them. Often times, banners are ignored. For example, have you clicked on any banners of sites that you have visited lately?

You will want to blend your Adsense ads into your web page by using the Adsense formats. Google supplies a variety of palettes allowing you to change font colors, borders and backgrounds. There really isn't much point in putting an ad on a page if it doesn't blend with your site.

A very important resource that many webmasters ignore is the Adsense preview tool. This tool will allow you to preview the ads that will go on each of your pages and gives you sample ads and formats. Here is where the destination of your ads can be checked, as well as, geo targeted locations.

Remain focused on what it is that you want to achieve. However busy you may be, you must take some time and experiment with your Adsense ads so that CTR can improve. No matter what the experts say, just follow the basics, that's the real magic to making more from Gooogle Adsense.




Connie McKenzie is a full-time work at home mom who is dedicated to providing detailed information on various subjects including working from home. Learn more about Google Adsense and find out how you too can build a profitable online business and work from home, watch the free video at => Build A Web Business

10 Tips for Being Successful in the World of Online Business

Starting and running a successful online business takes time, effort, and a great deal of patience. It doesn't take the smartest person in the world or even the most talented. Making good money with a new online business only requires one to have good organizational skills and follow some simple tips. Though these things might look easy on the surface, following through when things get tough is a difficult thing for many young entrepreneurs. If you can succeed in staying the course, the rewards can be substantial.

1. Always make sure to think long term
Many online entrepreneurs fail because they neglect to think about the long term. There's not a business on the planet, online or otherwise, where money can be made instantly. Maybe folks who believe those scam emails will disagree, but people with real business sense know this to be true. If you're planning on building an online business with shareware and blogging, don't expect to get rich in the first month. There's a period of time that's required in order to gain contacts, referrals, and the quality resources that allow a business to be successful. Short term business ideas are shoddy. The savvy online businessman is thinking five years down the road, not five weeks (or even five months) down the road.

2. Optimize your efficiency
A lot of things go into making an online business successful. Each and every day, there will be things that occur in your business that you have no control over. What is important are the things that you can change. Much of what goes on with your website will be handled by a machine. When someone loads your site, that's a process that's handled by a machine. Their clicking on an ad is a process that they control, but the actual act is controlled by a machine.

Small tweaks to how your website looks or how it runs can lead to big gains in advertising revenue. You can't control everything that goes on, but it's essential that you control those things which are under your watch. Learning how to 'fix the machine' is an essential ability to have, and will take you great places if you master it.

3. Google Adsense optimization
If you are looking to gain income through Google's Adsense program, there is plenty of advice available on the web to help you make that process more efficient. By researching and applying some of these principles, your online business can benefit greatly. Certain small cosmetic changes, such as altering the color of your ads or their location, can lead to big gains in ad revenue. These changes don't take long to implement and you will be surprised how great an impact they can have. Adsense isn't the only option for displaying PPC ads, but it's one of the more well known ones.

4. Search engine optimization techniques
In order to run a successful online business, you better have a high search engine ranking. There's only so much marketing that can be done by word of mouth or personal promotion. The majority of your traffic is going to eventually come from the average search engine user. Produce quality content for your website so that search engines will pick it up. If you don't feel comfortable producing SEO quality web content, then have a professional freelance writer do it for you. This work can often be found at pretty cheap rates and the benefits are substantial.

5. It's up to you to market your business
If you can't sell your website and business to the public, who can? No one knows what you have to offer better than you do. Simply writing blog posts is not enough to bring people into your website. It takes a real life marketing approach. If you aren't a skilled marketer, you better have someone on your team who is.

Marketing isn't even about the money you spend, either. It's about getting the word out. It's probably not a good idea to buy advertising space to begin with. You can get equal exposure by participating in link exchanges with other websites in your field and by posting on related blogs. Be liberal in letting people know about your website. If this is a problem for you, then maybe you aren't passionate enough about your business. That would be a much larger problem.

6. Make a newsletter
Online businesses can only succeed if they can follow up with their customers. By having a newsletter and a mailing list of former and potential customers, you have an instant avenue that promotes communication between you and your valued customers. This is one of the best ways to promote repeat business, get the word out about new products or services, and boost your page hits in the process. But you also have to be careful with it. Make sure to have an unsubscribe link, and never send it to people by default make sure you get their permission first or you may just end up pissing them off.

7. Don't be afraid to promote your business offline
Just because you're an online business doesn't mean that you have to promote your business specifically on the internet. Promotional flyers can be cheap to mass produce and give you an opportunity to reach a different demographic. Realize that many of your potential customers don't spend every hour of the day on their computer. If you market to them, they will find a computer in order to access your website and learn about your business.

8. Offer something of quality
If this list was designed based upon the importance of each tip, this one would be on the top. Your online business will only be successful if there is some service or product that is of high quality. It doesn't matter how many people come to your website if the services provided are shoddy. They won't stick around in that case. Your product or service is the best representation of your business that a customer can see. Make sure it's something you'd be proud to offer anyone - even your mother.

9. Be willing to adapt your business ideas
If you are going to be in business for the long haul, be prepared to alter your business plan if necessary. Business in general is a highly volatile thing that is always changing. The change is even greater on the internet, where news and ideas can be exchanged in mere seconds. If you hear of an idea that can help your business to grow, don't be afraid to learn more about it and eventually implement it. Being among the first companies to implement a certain marketing technique or other idea can be a very beneficial thing; but as with other tips you need to be cautious with this one as well jumping in head first without doing the research on a new technique could destroy you if that technique happens to flop later on.

10. Keep them coming back for more
Getting visitors to come to your website is only half of the battle. You've got to have something to keep them coming back for more. Ideally, your services and products will be enough to accomplish this task. If they aren't, then other things such as contests, downloads, and interesting content can do the trick.

Hopefully you've learned bit about how to be successful in Online Business. By no means is this an all-encompassing list, or even a super great list for that matter. This is meant only to provide you with a basic foundation for what you need to do. I could sit here and tell you step by step how to accomplish each of these steps - but that would take entirely too long and you wouldn't learn it as well as you will doing it yourself.



About the Author
Web Business Talk was founded in 2004 as a place for anyone interested in Online Business to come and have a chat with fellow interested persons. Over the years, many have come and gone, and the site has been built up bit by bit to what it currently is today.

Rather than just providing information on forms of Internet Business, you can chat about any aspect of business, online or off. Web Business Talk also provides a place for Web Entrepaneurs to request or offer services, sites for sale, domain appraisals and much more.

Another main feature is the contests that are held from time to time, where you can earn money, prizes, or other random things if you'd like to participate. If you are interested in Business, Marketing, Finance, or anything in between, Web Business Talk is the place for you!

Create Websites And Make Money Online

Today almost every business needs to have its own website. Otherwise it doesn’t stand a chance in the competition. The demand for website creation has gone up so much that this is a great way to make money online if you have experience creating websites.

Essentials for successful website creation

Today there are innumerable website design service providers. In fact they seem to be mushrooming every single day. If you wish to make money online by creating websites, you need to stand apart from the crowd. So how do you make your website creation a success?

a. Target segment: The website you create needs to cater to a particular target audience. Therefore if you wish to start to make money online you need to address the website to this target segment. To do this you need to analyze who your target audience is, what are their likes and dislikes and preferences. Then you need to create a website that will appeal to this segment. Only then can you think of starting to make money online. If your website is interesting and appeals to your target segment, you will receive more visitors and hence get more sales. This way it increases chances to make money online.

b. Design: You will find thousands of free website templates doing the rounds these days. However choosing one of these limits your chances to make money online. Why? Because you risk being one among the millions out there. If you wish to create a mark and stand out from the crowd, you need to create innovative websites that have professional designs. The design you choose for the site to make money online will depend on the type of client you’re working with. For a software company the design needs to be formal and professional looking, while for a children’s toy store it needs to be fun and interesting with a lot of Flash. By choosing the correct design, you increase your scope to make money online.

c. Uniqueness: The website you create needs to stand out from the crowd. In other words it needs to be very unique. This will guarantee more success to make money online. The website you create needs to have certain distinct features that make it different from the scores of other sites today.

d. User-friendly: While starting out with website creation to make money online you need to ensure your site has good navigability. It needs to be user-friendly and easy to use as well. In others words users need to find what they’re looking for easily. This way you will get more traffic and make money online.

e. SEO: Search engine optimization is another factor to consider in your website creation efforts. If you wish to make money online and attract more traffic, you need to optimize your website to get more sales.

If technology comes easy to you then website creation can earn you a regular income. In today’s web world, everything runs on the Internet. This is where you can cash in. To make money online the easy way log in to Make Money Online now.

Making Money On The Internet As A High Earning Affiliate

It's true "most people don't want to work" is a universal truth. So, if you don't want to work, why are you selling yourself into slavery for relatively low pay? You might as well get the most out of something that you dislike doing. I've never seen any clerk who is happy where he/she is. They usually complain about low salaries and too much work. If you're getting paid to work (something you don't want to do) doesn't it make sense to aim for something higher?

There are plenty of opportunities for making money in the internet. You can do this for something on the side, or, you can make it your full time job. It just depends on how much time you want to commit to earning money in a rather easy manner. As for myself, why am I writing this article for relatively low pay? Well the dollar has a pretty high value from where I am sitting. If I worked in an office, I wouldn't be earning as much I am now.

The point is that you need to maximize your earning potential. If you happen to be in a country like mine whose local currency is struggling against the dollar, then doing this writing job will earn you more than you normally would in day at the office. As far as potential earnings in the internet is concerned, there are plenty of avenues and opportunities to choose from.

The first opportunity with the most potential for earning big bucks is by turning yourself into internet salespersons. Unlike salespeople of the physical world, you don't have to go around the city commuting, sweating, huffing, puffing and talking your throat sore. All you need to do is to choose a form of internet marketing that you think you can be good at. Once you do make your choice, exhaust all the possibilities until you get very positive results. Nothing good comes out of something half-baked.

A fast way to earn a commission is by affiliating yourself with major vendor sites. You sign for their program and they will give you instructions to set up an affiliate account. Basically, you promote the vendor site and their products in your own website or in articles that you write and submit to ezines. You will need to place links into your website or ezine article that will lead to the site or product you are promoting.

If you decide to go into affiliate marketing, you will also need to learn how to compose search engine optimized (SEO) articles. The web is teeming with instructions on SEO composition. These articles will help you with search engine results.

They will contain keywords that the search engine will identify and index according to its relevance to the searcher's query and your article.

Then, there are the make fast money programs which you have to pay for before you can join. (`nuff said)

By the way, don't be fooled by those paid to read email advertisements. One does pay you to just read but it sends an average of one email a day and gives out 2 cents. Other similar programs require you to accept offers or deals from the sites that they advertise before they give out cash.

Making good money in the internet can be easy. But if you really want good money, I suggest you try the different affiliate programs of major vendor sites in the internet. Remember its good money so you will have to spend time to make your program a success. Once you have it set-up, you can ask for your retirement or separation pay.

The majority of the world's working population perform their jobs in offices and most of the world's working population do not like their jobs because, well, who wants to work? So, if you don't like to work but have to work anyway, why stick yourself into a job with low pay? The best solution would be to find a high-paying job, work hard and then start your own business if you can. The problem is, even with a high paying job, you can't earn enough money to start a business.

The World Wide Web, being an economy in itself, offers a variety of opportunities for making money. You can try your hand at freelance jobs like data encoding, medical transcription, article composition and programming. There are a number of freelancer websites that you can join so you may work at home and put some extra money in your pocket. Start-up capital = $0

There are supposedly expert moneymakers who, for a small fee of $100 to $200 will teach you how to earn $2,000 to $10,000 a month. You can try out their system for free, but, you will have to place a deposit to be able to get the free trial.

Start-up capital = $49 to $100 depending on deposit requirements.

Finally, you can be a passive internet salesperson. I call it passive because all you have to do is establish a base of operations in the internet. Once that base has been established, you have the potential to earn from $0 to unlimited income.

All you have to do afterwards is maintain or update that base once every three months. And yes, this advice is free. No trial offers, and no deposits required. Read on please.

Vendor sites like Amazon offer internet surfers the opportunity of earning additional income in exchange for the promotion of their website and products. This is how it works. You will need to sign-up for affiliate membership. Most vendor sites that offer affiliate programs do not charge you for this. This is only fair since you will be selling them to people. Be wary of vendor sites that charge fees for membership to their affiliate programs.

Once you join-up, they will give you a reference number or an ID number that you will paste into your html scripts. Your vendor site will give you instructions on how to paste them.

Normally, an affiliate will have to have a website where they can promote the vendor site. You will promote the vendor site by adding links to the site's home page and some specific products which you think will sell more. You will need to design your website to accommodate these links as well as alter some of your websites graphics to make way for banners, or picture links. Don't forget to add the ID or reference number to the link so that the vendor can identify your referral.

Once you have the links in place, you will need to write some 250+ words about the product you are selling. I recommend allotting 1 web page per product as this will help you in search engine result rankings. The content you write will have to be relevant and filled with keywords that pertain to the product itself. Once everything is done, you need to find out if your website shows up in search engine queries when browsing for your product.

If you think this is too much work, you can try writing newsletters about a product on a vendor site that contains links to the product. You then post the newsletter on the internet and hope that a search engine indexes it.

Mind you, this isn't a get rich quick scheme. Times are hard and we need all the financial assistance we can get. This is just one option where you can possibly earn a lot more than your current income.

The problem with most affiliates is that they don't last long because they fail to maintain and update their product links.

Some of the products that you have linked to before may have already been discontinued. You need to check on your links at least once every 3 months or once a month at optimum. Finally, don't be content with what you have. Look for additional products to sell.

Don Resh is CEO of WebForce, Inc. For more on Affiliate Marketing see: Affiliate Software Tools.

How to attract more visitors to your website

This interesting article gives you a simple tips on how to drive more traffic to your website.

So you own a small business and you have made the decision to build a simple website to gain internet exposure. Or maybe you already have a website that no one visits? You can be the proud owner of the slickest website you have ever seen, but if you aren’t getting any traffic because it’s not properly optimized you have wasted a good chunk of change and a lot of your valuable time. Weather you are building a site from scratch or tweaking one that already exists, consider these web hosting and marketing tips to help drive traffic to your website:

For Web Hosting:

1) Start with keywords - Think about terms potential customers would use to find you in a search engine. What would you type in if you were looking for your business?

2) Use a keyword selector tool - Type your keywords into a keyword selector tool to see how many people have searched on the term in the last 30 days. Look for terms in the 2k-10k range that are relevant to your site.

3) Use domain names which match your keywords – My client advertises products that are geared toward leadership skills development. In addition to leadingonedge.com he also has leadership-skills.info and a handful of others.

4) Use keywords throughout your web pages - Put your keywords in the title, description, keywords, graphics, and written text.

5) Use a keyword density analyzer - Check your website against a keyword density analyzer to see how frequently a specific keyword is used. Shoot for 3-15% density.

6) Slick and sexy doesn't get you traffic - Don't waste your money on slick graphics or things that fly across your screen. Most visitors find them annoying and search engines don't care for them.

7) Use Google AdSense on your website - Whenever someone clicks on a Google ad in your website, you get revenue. And the ads are relevant to your content. My websites now pay for themselves with ad revenue alone.

8) Advertise Amazon books and products on your website - Set up an Amazon Associates account and put relevant books and products on your website. When someone buys a product you get referral revenue.

9) Consider using a website starter package - If going it on your own, think about using a website starter package which can have you up and running quickly.

10) Decide where you want to spend your time - In any business, time is money! Small business web hosting is very doable, but it does take time. Decide if you want to do it yourself or have a professional help you.

For Marketing:

1) Get an automated eCommerce system - These can be really good, very comprehensive and very inexpensive. The good ones can do everything from customer base management to product management to shopping cart to newsletter broadcasts.

2) Get a cheap and reliable merchant account provider - You can get merchant account providers that do both the merchant account and internet gateway for you.

3) Put a link back to your website in your email autosignature - This doesn't need to be obnoxious, just a simple link that email recipients can click on to reference your website.

4) Do selective link trading - Link trade, but make sure the content on the other websites is similar to your own. Don't touch "link farms" with a ten-foot pole; search engines hate them.

5) Write articles and include your website address – Every business owner has something to say that someone would love to read about! There are a number of article databases out there that are researched for website content. Find some article databases which house content similar to yours and write a few articles. You'd be amazed at where your articles show up!

6) Write newsletters - Allow for customers and visitors to subscribe to a newsletter to get regular visibility to you and your company. This is also a great way to compile a customer email data base for your business.

7) Consider using a search engine submission services - These services submit your site to multiple search engines & directories. This can be helpful particularly if your website is new.

8) Set up an affiliates program - Allow for others to promote your products on a commission basis. Again a good eCommerce system should already have this built in.

9) Download the Google Toolbar – I am a Google toolbar fanatic! The Google Toolbar has a nifty feature which shows you the page rank (0-10 scale) of every site you visit; the higher your page ranking the higher your placement in search engines.

10) Set up multiple websites - Got three services you perform? Set up three different websites with domain names that match your keywords. Super cheap to do and can be very effective.