Any web site owner or webmaster who is trying to earn a profit from their sites are likely familiar with Google Adsense.
Google Adsense is a great and easy way to make money from your site if it is done right. Adsense will allow any person with a blog or an informative site to earn money, simply by placing a little code on their site pages. Rather than trying to figure out exactly what ads to put on their web pages, Adsense gives web site owners the ability to concentrate on their sites content.
Many webmasters are able to make a living from Adsense, however, there are also quite a few who spend all their time just trying to figure out the "magic trick" used to earn from Google Adsense. Earning a living from Google Adsense ads, can seem difficult, but it's not impossible.
If Google Adsense is going to be your only source of income, you will want to do more than just taking some Adsense code and placing it on your site. That is just not enough; you will need to do some experimenting, with placements, formats and choice of keywords.
You really should take care to build your page around a specific topic or keyword that is relevant to your site concept. This will ensure that any Adsense ads which are placed on this page are appropriate and useful to any visitors who want to know more about the topic and they will more than likely end up clicking on the Adsense ad.
You will want to take care where you place your ads. It has been proven that visitors often first look to the top left of a website when they arrive. Because this is were your visitors attention is likely to first, it is going to be one place where you might want to consider placing some ads. You can read the Google help on the Adsense website to learn more about the best locations for placing your adverts.
Another consideration when placing your ads, is to put them on high traffic pages. You can identify the pages visited most on your site by taking a look at your logs or your Google account, where you will get the page-by-page details of your visitors.
Although the skyscraper and banner ads may look good on your site, you may want to avoid using them. Often times, banners are ignored. For example, have you clicked on any banners of sites that you have visited lately?
You will want to blend your Adsense ads into your web page by using the Adsense formats. Google supplies a variety of palettes allowing you to change font colors, borders and backgrounds. There really isn't much point in putting an ad on a page if it doesn't blend with your site.
A very important resource that many webmasters ignore is the Adsense preview tool. This tool will allow you to preview the ads that will go on each of your pages and gives you sample ads and formats. Here is where the destination of your ads can be checked, as well as, geo targeted locations.
Remain focused on what it is that you want to achieve. However busy you may be, you must take some time and experiment with your Adsense ads so that CTR can improve. No matter what the experts say, just follow the basics, that's the real magic to making more from Gooogle Adsense.
Connie McKenzie is a full-time work at home mom who is dedicated to providing detailed information on various subjects including working from home. Learn more about Google Adsense and find out how you too can build a profitable online business and work from home, watch the free video at => Build A Web Business
Showing posts with label Google AdSense. Show all posts
Showing posts with label Google AdSense. Show all posts
Sunday, April 20, 2008
Wednesday, April 2, 2008
10 Great things NOT to do with Google AdSense
There is no question that you can make some good money with Google AdSense, but you’re setting yourself up for disaster if you make any of these Top 10 mistakes!
1. Do not use fake information when opening your Google AdSense account.
Google says that’s a no-no and they will cut your account off and keep all the money you may have earned. Besides, trying to hide your true identity can cause serious problems with the I.R.S. or whoever your tax authority is.
2. Do not hack or modify Google AdSense code other than to change the parameters that Google authorizes you to change.
Any attempt to bypass Google’s built-in algorithms not only poses a danger to the integrity of the network, but it threatens the financial model that Google operates under. You’re not dealing with some Mom-and-Pop company here, and Google has the legal muscle and deep enough pockets to drag you through every court in the land if you damage their business with your hacking antics.
3. Keep AdSense ads off of your registration, confirmation, and all "thank you" pages.
Don’t ask me why you can’t put your ads there. It makes sense to me that those would be wonderful locations. Google thinks otherwise, however, and doing so is a hanging offense according to their Terms of Service.
4. Do not display AdSense ads and a competitor's ads (like Overture's) on the same page at the same time.
That just makes plain good sense. Google doesn’t demand 100% SITE loyalty from you, but they do insist that their own ads not be cluttered up by offerings from their competitors.
5. Don't "beg for clicks" or provide any incentive for clicking on your Google AdSense ads.
This is a biggie and you see this rule violated all the time. Any of the “get paid to do stuff” sites that put Google ads in the member’s control panels are walking the plank and they don’t even realize it. Even those sites with the polite little messages asking you to “help keep my site running by clicking on our sponsor’s ads” are asking to be cut off if those happen to be Google ads.
6. Never click on the ads running on your own site, even if you are genuinely interested in the product or service and are thinking of buying it!
Nothing screams FRAUD louder than a webmaster running up his or her own click counts by happily clicking on ads from their own site. The Google Gods can track this activity and it won’t be long until you find yourself getting a goodbye note from their fraud team.
7. No misleading labeling
Google is very specific about what text can be placed around their ads. Their Terms of Service state: “Publishers may not label the ads with text other than ‘sponsored links’ or ‘advertisements.’ This includes any text directly above our ads that could be confused with, or attempt to be associated with Google ads.”
This is to keep visitors from becoming confused and barking up Google’s tree when they clicked on an ad that led to a porn site instead of the recipe site they were expecting to visit.
8. Avoid keyword spamming and other divisive tricks
You may be tempted to buy one of those “generates thousands of key-word rich pages in seconds” programs that are so popular these days but I’ll tell you this: Their days are numbered. Google is wise to such shenanigans and they will be hot on your trail. Other prohibited gimmicks include:
• “Sneaky” page redirects that send a visitor off to a different site then they were expecting to visit.
• Multiple sites, domains, pages, etc. which have substantially duplicate content.
• Hidden text or links of any type.
• Excessive outbound links on any page. Google recommends no more than 100. I’d keep it way below that.
• And here is a nugget of wisdom straight from Google’s mouth: “Do not participate in link schemes designed to increase your site's ranking or Page Rank. In particular, avoid links to web spammers or "bad neighborhoods" on the web as your website may be affected adversely by those links.
9. Don’t advertise anything on Google’s prohibited items list.
It’s a lot shorter lists than PayPal’s or eBay’s, but it includes a lot of the same stuff like hacking/cracking content, porn, illegal drugs, gambling sites, beer or hard alcohol (I guess wine is OK), weapons, and the other usual stuff.
10. And the 10th dumbest thing NOT to do with Google AdSense is to let the other nine things stop you from running an honest site that’s designed to make the most out of this very profitable opportunity that Google offers!
1. Do not use fake information when opening your Google AdSense account.
Google says that’s a no-no and they will cut your account off and keep all the money you may have earned. Besides, trying to hide your true identity can cause serious problems with the I.R.S. or whoever your tax authority is.
2. Do not hack or modify Google AdSense code other than to change the parameters that Google authorizes you to change.
Any attempt to bypass Google’s built-in algorithms not only poses a danger to the integrity of the network, but it threatens the financial model that Google operates under. You’re not dealing with some Mom-and-Pop company here, and Google has the legal muscle and deep enough pockets to drag you through every court in the land if you damage their business with your hacking antics.
3. Keep AdSense ads off of your registration, confirmation, and all "thank you" pages.
Don’t ask me why you can’t put your ads there. It makes sense to me that those would be wonderful locations. Google thinks otherwise, however, and doing so is a hanging offense according to their Terms of Service.
4. Do not display AdSense ads and a competitor's ads (like Overture's) on the same page at the same time.
That just makes plain good sense. Google doesn’t demand 100% SITE loyalty from you, but they do insist that their own ads not be cluttered up by offerings from their competitors.
5. Don't "beg for clicks" or provide any incentive for clicking on your Google AdSense ads.
This is a biggie and you see this rule violated all the time. Any of the “get paid to do stuff” sites that put Google ads in the member’s control panels are walking the plank and they don’t even realize it. Even those sites with the polite little messages asking you to “help keep my site running by clicking on our sponsor’s ads” are asking to be cut off if those happen to be Google ads.
6. Never click on the ads running on your own site, even if you are genuinely interested in the product or service and are thinking of buying it!
Nothing screams FRAUD louder than a webmaster running up his or her own click counts by happily clicking on ads from their own site. The Google Gods can track this activity and it won’t be long until you find yourself getting a goodbye note from their fraud team.
7. No misleading labeling
Google is very specific about what text can be placed around their ads. Their Terms of Service state: “Publishers may not label the ads with text other than ‘sponsored links’ or ‘advertisements.’ This includes any text directly above our ads that could be confused with, or attempt to be associated with Google ads.”
This is to keep visitors from becoming confused and barking up Google’s tree when they clicked on an ad that led to a porn site instead of the recipe site they were expecting to visit.
8. Avoid keyword spamming and other divisive tricks
You may be tempted to buy one of those “generates thousands of key-word rich pages in seconds” programs that are so popular these days but I’ll tell you this: Their days are numbered. Google is wise to such shenanigans and they will be hot on your trail. Other prohibited gimmicks include:
• “Sneaky” page redirects that send a visitor off to a different site then they were expecting to visit.
• Multiple sites, domains, pages, etc. which have substantially duplicate content.
• Hidden text or links of any type.
• Excessive outbound links on any page. Google recommends no more than 100. I’d keep it way below that.
• And here is a nugget of wisdom straight from Google’s mouth: “Do not participate in link schemes designed to increase your site's ranking or Page Rank. In particular, avoid links to web spammers or "bad neighborhoods" on the web as your website may be affected adversely by those links.
9. Don’t advertise anything on Google’s prohibited items list.
It’s a lot shorter lists than PayPal’s or eBay’s, but it includes a lot of the same stuff like hacking/cracking content, porn, illegal drugs, gambling sites, beer or hard alcohol (I guess wine is OK), weapons, and the other usual stuff.
10. And the 10th dumbest thing NOT to do with Google AdSense is to let the other nine things stop you from running an honest site that’s designed to make the most out of this very profitable opportunity that Google offers!
Saturday, February 9, 2008
You too can make money online
Have you ever wished that you could make money online from the comfort of your home? Are you confused about all the schemes that are promoted as valid ways to make money? Are you unsure if it is really possible to earn a substantial income online?
The truth is that you can certainly make money online. But it is equally true that it is not "easy" and just like with anything else worthwhile, it will require work. And this is so even if you already know what you are doing. If you are new to the internet, or to internet marketing, there will be some things to learn.
So where does one start? It is a good idea to become familiar with the various ways to make money online. You see them promoted all the time. Some of the ways that are heavily promoted include working at home with an online based job, selling on eBay, making a website, promoting affiliate programs or writing information products (ebooks). People can and do make money using these strategies.
The next step would be to determine what you would like to do. Do you like to sell? Do you like to write? Are you creative? What skills do you have right now that could be applied to an internet based career?
One way to begin is to consider becoming familiar with affiliate programs and the world of affiliate marketing. Affiliate programs pay people to sell products and services for a company. You simply promote the affiliate program, getting potential customers to your "link", with the goal that they make a purchase. One way to promote affiliate programs is through creating a website and then promoting the website. If you learn how to do this you will learn many valuable skills that could be applied to many ways of making money.
Making a website to promote affiliate programs will require you to learn about affiliate programs, html and website templates, internet marketing and search engine optimization. This may sound daunting, but if taken slowly, you can learn how to do this. The reward can be very great.
For more information visit www.freeearningtips.com
The truth is that you can certainly make money online. But it is equally true that it is not "easy" and just like with anything else worthwhile, it will require work. And this is so even if you already know what you are doing. If you are new to the internet, or to internet marketing, there will be some things to learn.
So where does one start? It is a good idea to become familiar with the various ways to make money online. You see them promoted all the time. Some of the ways that are heavily promoted include working at home with an online based job, selling on eBay, making a website, promoting affiliate programs or writing information products (ebooks). People can and do make money using these strategies.
The next step would be to determine what you would like to do. Do you like to sell? Do you like to write? Are you creative? What skills do you have right now that could be applied to an internet based career?
One way to begin is to consider becoming familiar with affiliate programs and the world of affiliate marketing. Affiliate programs pay people to sell products and services for a company. You simply promote the affiliate program, getting potential customers to your "link", with the goal that they make a purchase. One way to promote affiliate programs is through creating a website and then promoting the website. If you learn how to do this you will learn many valuable skills that could be applied to many ways of making money.
Making a website to promote affiliate programs will require you to learn about affiliate programs, html and website templates, internet marketing and search engine optimization. This may sound daunting, but if taken slowly, you can learn how to do this. The reward can be very great.
For more information visit www.freeearningtips.com
Saturday, December 29, 2007
Want To Learn How To Make Money Online?
So you want to make money online, huh? Well there’s a virtual sea of information awaiting you, if this is a direction you wish to head. I suggest to you from experience, there’s a serious learning curve ahead of you. There are so many different ways to make money online, that it can literally confuse you and drive you crazy!
Best advice is to get with someone (or system), which has been proven to be a success. Whether you’re just getting started or have already been earning money online, there’s no sense in “reinventing the wheel” (so to speak), just look for the right elements that will help you to make money online.
In my opinion, the easiest way to make money online with very little (if any) money out of pocket is through using Google’s AdSense. Why? One thing is, you can set up an AdSense account with Google at no cost to you. Second is, you can also take advantage of Google’s Blogger, which is also free. Put the two together by placing Google Ads on your Blog and you have created a way to make money online. It’s a fairly simple process but will take some time in learning how to set it up. I’d say on a scale of 1 to 10 for difficulty (with 10 being the toughest), it’s about a 3 for a person with general computer skills. Of course everyone varies with how well they comprehend a set of instructions but I believe using Google Ads along with Blogger to be the simplest to create for no money out of pocket.
Truthfully speaking (or writing), you won’t see a great deal of money just by throwing a Blog online and serving ads. You will need to put some thought into the actual copy that you are writing about on your Blog. The ads you receive from Google will be related to your Blogging subject and how you write about the information you choose to share with everyone. Quality content will tend to get you better quality ads (better paying but no guarantee) and in turn may cause your Blog to rise in search engine popularity. Optimizing your Blog for search engine friendliness is a plus and will increase your chances to make money online easier.
My experience has been to “keep it simple”. In order to make money online, if you begin to write or ramble on about matters using unrelated information to your subject, you can anticipate getting “generic” ads and/or service ads that don’t pay. So refrain from doing no nonsense type blogging. By keeping your sentences to the point and using keyword popular wording (takes a bit of research), you will get more favorable ads.
You will then want to list your blogging domain with the search engines, don’t wait for them to find you. The easiest one to register with in my opinion is MSN. Go there and type in your blogs name.
Example, if your blog is about Laser Engraving and your blog is named Laser Engraving (key point here), then type in the letters “laser engraving” in the MSN search bar along with the remaining part of your URL “blogspot.com”. If this is your first visit and first blog creation, it won’t be found and you will then be given the opportunity to submit the URL address yourself. Do it and you should see your blog listed within a day or two (at least that’s been my experience) and you will want to continue to ad to your blog or a regular basis that fits your schedule.
Aubrey Richardson is the founder of LogoFax a Logos & Clip Art site and has created another popular site that shows others how to build a successful online business. Go here to find out how you can profit with his popular free ecourse => Internet Based Business Opportunity
Best advice is to get with someone (or system), which has been proven to be a success. Whether you’re just getting started or have already been earning money online, there’s no sense in “reinventing the wheel” (so to speak), just look for the right elements that will help you to make money online.
In my opinion, the easiest way to make money online with very little (if any) money out of pocket is through using Google’s AdSense. Why? One thing is, you can set up an AdSense account with Google at no cost to you. Second is, you can also take advantage of Google’s Blogger, which is also free. Put the two together by placing Google Ads on your Blog and you have created a way to make money online. It’s a fairly simple process but will take some time in learning how to set it up. I’d say on a scale of 1 to 10 for difficulty (with 10 being the toughest), it’s about a 3 for a person with general computer skills. Of course everyone varies with how well they comprehend a set of instructions but I believe using Google Ads along with Blogger to be the simplest to create for no money out of pocket.
Truthfully speaking (or writing), you won’t see a great deal of money just by throwing a Blog online and serving ads. You will need to put some thought into the actual copy that you are writing about on your Blog. The ads you receive from Google will be related to your Blogging subject and how you write about the information you choose to share with everyone. Quality content will tend to get you better quality ads (better paying but no guarantee) and in turn may cause your Blog to rise in search engine popularity. Optimizing your Blog for search engine friendliness is a plus and will increase your chances to make money online easier.
My experience has been to “keep it simple”. In order to make money online, if you begin to write or ramble on about matters using unrelated information to your subject, you can anticipate getting “generic” ads and/or service ads that don’t pay. So refrain from doing no nonsense type blogging. By keeping your sentences to the point and using keyword popular wording (takes a bit of research), you will get more favorable ads.
You will then want to list your blogging domain with the search engines, don’t wait for them to find you. The easiest one to register with in my opinion is MSN. Go there and type in your blogs name.
Example, if your blog is about Laser Engraving and your blog is named Laser Engraving (key point here), then type in the letters “laser engraving” in the MSN search bar along with the remaining part of your URL “blogspot.com”. If this is your first visit and first blog creation, it won’t be found and you will then be given the opportunity to submit the URL address yourself. Do it and you should see your blog listed within a day or two (at least that’s been my experience) and you will want to continue to ad to your blog or a regular basis that fits your schedule.
Aubrey Richardson is the founder of LogoFax a Logos & Clip Art site and has created another popular site that shows others how to build a successful online business. Go here to find out how you can profit with his popular free ecourse => Internet Based Business Opportunity
Saturday, November 24, 2007
The Rebirth Of Adsense?
First lets put the myth to bed Adsense was never dead or even seriously ill. It was just that advertisers were not happy with the returns they were getting from the content network. Many stopped advertising and the revenue dropped for publishers. This was partly due to poor quality sites and click fraud. I used to have hundreds of Adsense sites but I've got rid of almost all of them now and started to create very high quality sites that are designed to make over $10 per day.
So why I am starting to focus on Adsense again?
Very recently Google have made changes to the clickable parts of the ads. Whereas before the complete ad was clickable now just the URL and the title are able to be clicked. If you have sites where you blend the ads into your content in the hope of accidental clicks you will have found a big drop in your income.
I believe that Google's long term plan has been to make the content network a much better place for advertisers to place their ads. These changes to the ads will ensure that there are fewer accidental clicks so advertisers will make more profits from the ads. Greater profits mean more adverts.
Over the next few months I believe that the amount per click for Adsense will rise as smart pricing starts to take a back seat. Quality sites with quality content will be rewarded with more advertisers vying to place ads on sites and therefore higher clicks.
If you have an Adwords account you'll have noticed that many of the recent changes have been targeted at getting people to advertise on the content network. The more that do the better it will be for quality publishers.
To take advantage of this coming upsurge in Adsense you should start to build good quality sites with unique content. Start with finding niches that have lots of competing advertisers and good traffic. Then find a good quality domain name with no hyphens and make sure it's a dot com.
Using free tools like The Google Adwords External tool and Wordtrackers Gtrends Tool and bulk domain availability checkers you should be able to find some great niches and Domain names. These niches will have traffic from the time you build them which will give you a head start.
You next need to create content for both the site and to distribute to generate traffic. I am not going to pretend that it's easy but by spending time on each site and making sure that you build the traffic up you can soon start to generate a decent income from each site. Set yourself a target figure for each site that can either be visitors per day or daily income and focus until you reach it.
Don't be tempted to place lots of ad blocks on your page. This will only have the effect of reducing your income. Google displays the highest paying ads first down to the lowest. so you may have a $2.50 ad and also 3 $0.05 showing. But by just having 1 ad block displayed in the right place you ensure that the highest paying ads are displayed.
If all this sounds like too much work for $10 a day then you are missing one important fact. Good quality AdSense sites have a high resale value. Usually 6 to 10 times the monthly income. After a few months it is possible that you will have a site that you can sell for over $1000 dollars. Consider creating sites with the sole intention of selling them along with ones you intend keeping.
Adsense is most certainly not dead in fact I believe it's about to make the finest comeback since Lazarus!
Want to know how to create income from Adsense and other income streams for free visit the Income Academy Blog.
So why I am starting to focus on Adsense again?
Very recently Google have made changes to the clickable parts of the ads. Whereas before the complete ad was clickable now just the URL and the title are able to be clicked. If you have sites where you blend the ads into your content in the hope of accidental clicks you will have found a big drop in your income.
I believe that Google's long term plan has been to make the content network a much better place for advertisers to place their ads. These changes to the ads will ensure that there are fewer accidental clicks so advertisers will make more profits from the ads. Greater profits mean more adverts.
Over the next few months I believe that the amount per click for Adsense will rise as smart pricing starts to take a back seat. Quality sites with quality content will be rewarded with more advertisers vying to place ads on sites and therefore higher clicks.
If you have an Adwords account you'll have noticed that many of the recent changes have been targeted at getting people to advertise on the content network. The more that do the better it will be for quality publishers.
To take advantage of this coming upsurge in Adsense you should start to build good quality sites with unique content. Start with finding niches that have lots of competing advertisers and good traffic. Then find a good quality domain name with no hyphens and make sure it's a dot com.
Using free tools like The Google Adwords External tool and Wordtrackers Gtrends Tool and bulk domain availability checkers you should be able to find some great niches and Domain names. These niches will have traffic from the time you build them which will give you a head start.
You next need to create content for both the site and to distribute to generate traffic. I am not going to pretend that it's easy but by spending time on each site and making sure that you build the traffic up you can soon start to generate a decent income from each site. Set yourself a target figure for each site that can either be visitors per day or daily income and focus until you reach it.
Don't be tempted to place lots of ad blocks on your page. This will only have the effect of reducing your income. Google displays the highest paying ads first down to the lowest. so you may have a $2.50 ad and also 3 $0.05 showing. But by just having 1 ad block displayed in the right place you ensure that the highest paying ads are displayed.
If all this sounds like too much work for $10 a day then you are missing one important fact. Good quality AdSense sites have a high resale value. Usually 6 to 10 times the monthly income. After a few months it is possible that you will have a site that you can sell for over $1000 dollars. Consider creating sites with the sole intention of selling them along with ones you intend keeping.
Adsense is most certainly not dead in fact I believe it's about to make the finest comeback since Lazarus!
Want to know how to create income from Adsense and other income streams for free visit the Income Academy Blog.
Wednesday, November 21, 2007
Adsense Reborn?
Many people have said that AdSense was dead, I personally disagreed with this although I have severely cut back on the number of AdSense site I have. Less than 18 months ago I had in excess of 1.5 million pages indexed all with AdSense on them. I was earning almost $5000 per month. Now I have less than 20 sites. This was partly because my income per 1000 clicks from Clickbank is 20 times more than I get for AdSense clicks.
So why I am starting to focus on AdSense again?
In the past few days Google AdSense have changed the clickable area of the ads, you will now find that just the title and the URL are clickable and the background and description aren't. This will have a negative effect on your CTR if you have your ads blended into your site as you'll get far fewer accidental clicks.
On the other hand this might mean that more advertisers will feel that the content network is now a better place to advertise. I am sure that this is what Google are thinking and that over the next few months the revenue from ads will go up. Google wouldn't introduce something that was going to make a long term dent in their profits.
Over the next few months I believe that the amount per click for AdSense will rise as smart pricing starts to take a back seat. Quality sites with quality content will be rewarded with more advertisers vying to place ads on sites and therefore higher clicks.
If you have an Adwords account you will have noticed that many of the recent changes have been targeted at getting people to advertise on the content network. The more that do the better it will be for quality publishers.
To take advantage of this coming upsurge in AdSense you should start to build good quality sites with unique content. Start with finding niches that have lots of competing advertisers and good traffic. Then find a good quality domain name with no hyphens and make sure it's a dot com.
Using free tools like The Google Adwords External tool and Wordtracker's Gtrends Tool and bulk domain availability checkers you should be able to find some great niches and Domain names. These niches will have traffic from the time you build them which will give you a head start.
You next need to create content for both the site and to distribute to generate traffic. I am not going to pretend that it's easy but by spending time on each site and making sure that you build the traffic up you can soon start to generate a decent income from each site. Set yourself a target figure for each site that can either be visitors per day or daily income and focus until you reach it.
Restrict the number of ads on the page, Google will display the highest value ads first If you are displaying 12 ads on the page the first may pay $1.50 but the last might be paying 10cents. By restricting the ads to 1 set of 4 you will be certain of getting paid the highest possible amount.
One thing that most people fail to take into account about AdSense sites are their value when sold. A site earning $200 per month will be sold for between $1500 and $2000 depending on the amount of traffic. If the site is poorly monetized then the new owner may even pay more if the amount of traffic is high.
AdSense is most certainly not dead in fact I believe it's about to make the finest comeback since Lazarus!
Want to know how to create income from AdSense and other income streams for free ? Read the Income Academy Blog.
So why I am starting to focus on AdSense again?
In the past few days Google AdSense have changed the clickable area of the ads, you will now find that just the title and the URL are clickable and the background and description aren't. This will have a negative effect on your CTR if you have your ads blended into your site as you'll get far fewer accidental clicks.
On the other hand this might mean that more advertisers will feel that the content network is now a better place to advertise. I am sure that this is what Google are thinking and that over the next few months the revenue from ads will go up. Google wouldn't introduce something that was going to make a long term dent in their profits.
Over the next few months I believe that the amount per click for AdSense will rise as smart pricing starts to take a back seat. Quality sites with quality content will be rewarded with more advertisers vying to place ads on sites and therefore higher clicks.
If you have an Adwords account you will have noticed that many of the recent changes have been targeted at getting people to advertise on the content network. The more that do the better it will be for quality publishers.
To take advantage of this coming upsurge in AdSense you should start to build good quality sites with unique content. Start with finding niches that have lots of competing advertisers and good traffic. Then find a good quality domain name with no hyphens and make sure it's a dot com.
Using free tools like The Google Adwords External tool and Wordtracker's Gtrends Tool and bulk domain availability checkers you should be able to find some great niches and Domain names. These niches will have traffic from the time you build them which will give you a head start.
You next need to create content for both the site and to distribute to generate traffic. I am not going to pretend that it's easy but by spending time on each site and making sure that you build the traffic up you can soon start to generate a decent income from each site. Set yourself a target figure for each site that can either be visitors per day or daily income and focus until you reach it.
Restrict the number of ads on the page, Google will display the highest value ads first If you are displaying 12 ads on the page the first may pay $1.50 but the last might be paying 10cents. By restricting the ads to 1 set of 4 you will be certain of getting paid the highest possible amount.
One thing that most people fail to take into account about AdSense sites are their value when sold. A site earning $200 per month will be sold for between $1500 and $2000 depending on the amount of traffic. If the site is poorly monetized then the new owner may even pay more if the amount of traffic is high.
AdSense is most certainly not dead in fact I believe it's about to make the finest comeback since Lazarus!
Want to know how to create income from AdSense and other income streams for free ? Read the Income Academy Blog.
Friday, November 2, 2007
10 Tips for Being Successful in the World of Online Business
Starting and running a successful online business takes time, effort, and a great deal of patience. It doesn't take the smartest person in the world or even the most talented. Making good money with a new online business only requires one to have good organizational skills and follow some simple tips. Though these things might look easy on the surface, following through when things get tough is a difficult thing for many young entrepreneurs. If you can succeed in staying the course, the rewards can be substantial.
1. Always make sure to think long term
Many online entrepreneurs fail because they neglect to think about the long term. There's not a business on the planet, online or otherwise, where money can be made instantly. Maybe folks who believe those scam emails will disagree, but people with real business sense know this to be true. If you're planning on building an online business with shareware and blogging, don't expect to get rich in the first month. There's a period of time that's required in order to gain contacts, referrals, and the quality resources that allow a business to be successful. Short term business ideas are shoddy. The savvy online businessman is thinking five years down the road, not five weeks (or even five months) down the road.
2. Optimize your efficiency
A lot of things go into making an online business successful. Each and every day, there will be things that occur in your business that you have no control over. What is important are the things that you can change. Much of what goes on with your website will be handled by a machine. When someone loads your site, that's a process that's handled by a machine. Their clicking on an ad is a process that they control, but the actual act is controlled by a machine.
Small tweaks to how your website looks or how it runs can lead to big gains in advertising revenue. You can't control everything that goes on, but it's essential that you control those things which are under your watch. Learning how to 'fix the machine' is an essential ability to have, and will take you great places if you master it.
3. Google Adsense optimization
If you are looking to gain income through Google's Adsense program, there is plenty of advice available on the web to help you make that process more efficient. By researching and applying some of these principles, your online business can benefit greatly. Certain small cosmetic changes, such as altering the color of your ads or their location, can lead to big gains in ad revenue. These changes don't take long to implement and you will be surprised how great an impact they can have. Adsense isn't the only option for displaying PPC ads, but it's one of the more well known ones.
4. Search engine optimization techniques
In order to run a successful online business, you better have a high search engine ranking. There's only so much marketing that can be done by word of mouth or personal promotion. The majority of your traffic is going to eventually come from the average search engine user. Produce quality content for your website so that search engines will pick it up. If you don't feel comfortable producing SEO quality web content, then have a professional freelance writer do it for you. This work can often be found at pretty cheap rates and the benefits are substantial.
5. It's up to you to market your business
If you can't sell your website and business to the public, who can? No one knows what you have to offer better than you do. Simply writing blog posts is not enough to bring people into your website. It takes a real life marketing approach. If you aren't a skilled marketer, you better have someone on your team who is.
Marketing isn't even about the money you spend, either. It's about getting the word out. It's probably not a good idea to buy advertising space to begin with. You can get equal exposure by participating in link exchanges with other websites in your field and by posting on related blogs. Be liberal in letting people know about your website. If this is a problem for you, then maybe you aren't passionate enough about your business. That would be a much larger problem.
6. Make a newsletter
Online businesses can only succeed if they can follow up with their customers. By having a newsletter and a mailing list of former and potential customers, you have an instant avenue that promotes communication between you and your valued customers. This is one of the best ways to promote repeat business, get the word out about new products or services, and boost your page hits in the process. But you also have to be careful with it. Make sure to have an unsubscribe link, and never send it to people by default make sure you get their permission first or you may just end up pissing them off.
7. Don't be afraid to promote your business offline
Just because you're an online business doesn't mean that you have to promote your business specifically on the internet. Promotional flyers can be cheap to mass produce and give you an opportunity to reach a different demographic. Realize that many of your potential customers don't spend every hour of the day on their computer. If you market to them, they will find a computer in order to access your website and learn about your business.
8. Offer something of quality
If this list was designed based upon the importance of each tip, this one would be on the top. Your online business will only be successful if there is some service or product that is of high quality. It doesn't matter how many people come to your website if the services provided are shoddy. They won't stick around in that case. Your product or service is the best representation of your business that a customer can see. Make sure it's something you'd be proud to offer anyone - even your mother.
9. Be willing to adapt your business ideas
If you are going to be in business for the long haul, be prepared to alter your business plan if necessary. Business in general is a highly volatile thing that is always changing. The change is even greater on the internet, where news and ideas can be exchanged in mere seconds. If you hear of an idea that can help your business to grow, don't be afraid to learn more about it and eventually implement it. Being among the first companies to implement a certain marketing technique or other idea can be a very beneficial thing; but as with other tips you need to be cautious with this one as well jumping in head first without doing the research on a new technique could destroy you if that technique happens to flop later on.
10. Keep them coming back for more
Getting visitors to come to your website is only half of the battle. You've got to have something to keep them coming back for more. Ideally, your services and products will be enough to accomplish this task. If they aren't, then other things such as contests, downloads, and interesting content can do the trick.
Hopefully you've learned bit about how to be successful in Online Business. By no means is this an all-encompassing list, or even a super great list for that matter. This is meant only to provide you with a basic foundation for what you need to do. I could sit here and tell you step by step how to accomplish each of these steps - but that would take entirely too long and you wouldn't learn it as well as you will doing it yourself.
About the Author
Web Business Talk was founded in 2004 as a place for anyone interested in Online Business to come and have a chat with fellow interested persons. Over the years, many have come and gone, and the site has been built up bit by bit to what it currently is today.
Rather than just providing information on forms of Internet Business, you can chat about any aspect of business, online or off. Web Business Talk also provides a place for Web Entrepaneurs to request or offer services, sites for sale, domain appraisals and much more.
Another main feature is the contests that are held from time to time, where you can earn money, prizes, or other random things if you'd like to participate. If you are interested in Business, Marketing, Finance, or anything in between, Web Business Talk is the place for you!
1. Always make sure to think long term
Many online entrepreneurs fail because they neglect to think about the long term. There's not a business on the planet, online or otherwise, where money can be made instantly. Maybe folks who believe those scam emails will disagree, but people with real business sense know this to be true. If you're planning on building an online business with shareware and blogging, don't expect to get rich in the first month. There's a period of time that's required in order to gain contacts, referrals, and the quality resources that allow a business to be successful. Short term business ideas are shoddy. The savvy online businessman is thinking five years down the road, not five weeks (or even five months) down the road.
2. Optimize your efficiency
A lot of things go into making an online business successful. Each and every day, there will be things that occur in your business that you have no control over. What is important are the things that you can change. Much of what goes on with your website will be handled by a machine. When someone loads your site, that's a process that's handled by a machine. Their clicking on an ad is a process that they control, but the actual act is controlled by a machine.
Small tweaks to how your website looks or how it runs can lead to big gains in advertising revenue. You can't control everything that goes on, but it's essential that you control those things which are under your watch. Learning how to 'fix the machine' is an essential ability to have, and will take you great places if you master it.
3. Google Adsense optimization
If you are looking to gain income through Google's Adsense program, there is plenty of advice available on the web to help you make that process more efficient. By researching and applying some of these principles, your online business can benefit greatly. Certain small cosmetic changes, such as altering the color of your ads or their location, can lead to big gains in ad revenue. These changes don't take long to implement and you will be surprised how great an impact they can have. Adsense isn't the only option for displaying PPC ads, but it's one of the more well known ones.
4. Search engine optimization techniques
In order to run a successful online business, you better have a high search engine ranking. There's only so much marketing that can be done by word of mouth or personal promotion. The majority of your traffic is going to eventually come from the average search engine user. Produce quality content for your website so that search engines will pick it up. If you don't feel comfortable producing SEO quality web content, then have a professional freelance writer do it for you. This work can often be found at pretty cheap rates and the benefits are substantial.
5. It's up to you to market your business
If you can't sell your website and business to the public, who can? No one knows what you have to offer better than you do. Simply writing blog posts is not enough to bring people into your website. It takes a real life marketing approach. If you aren't a skilled marketer, you better have someone on your team who is.
Marketing isn't even about the money you spend, either. It's about getting the word out. It's probably not a good idea to buy advertising space to begin with. You can get equal exposure by participating in link exchanges with other websites in your field and by posting on related blogs. Be liberal in letting people know about your website. If this is a problem for you, then maybe you aren't passionate enough about your business. That would be a much larger problem.
6. Make a newsletter
Online businesses can only succeed if they can follow up with their customers. By having a newsletter and a mailing list of former and potential customers, you have an instant avenue that promotes communication between you and your valued customers. This is one of the best ways to promote repeat business, get the word out about new products or services, and boost your page hits in the process. But you also have to be careful with it. Make sure to have an unsubscribe link, and never send it to people by default make sure you get their permission first or you may just end up pissing them off.
7. Don't be afraid to promote your business offline
Just because you're an online business doesn't mean that you have to promote your business specifically on the internet. Promotional flyers can be cheap to mass produce and give you an opportunity to reach a different demographic. Realize that many of your potential customers don't spend every hour of the day on their computer. If you market to them, they will find a computer in order to access your website and learn about your business.
8. Offer something of quality
If this list was designed based upon the importance of each tip, this one would be on the top. Your online business will only be successful if there is some service or product that is of high quality. It doesn't matter how many people come to your website if the services provided are shoddy. They won't stick around in that case. Your product or service is the best representation of your business that a customer can see. Make sure it's something you'd be proud to offer anyone - even your mother.
9. Be willing to adapt your business ideas
If you are going to be in business for the long haul, be prepared to alter your business plan if necessary. Business in general is a highly volatile thing that is always changing. The change is even greater on the internet, where news and ideas can be exchanged in mere seconds. If you hear of an idea that can help your business to grow, don't be afraid to learn more about it and eventually implement it. Being among the first companies to implement a certain marketing technique or other idea can be a very beneficial thing; but as with other tips you need to be cautious with this one as well jumping in head first without doing the research on a new technique could destroy you if that technique happens to flop later on.
10. Keep them coming back for more
Getting visitors to come to your website is only half of the battle. You've got to have something to keep them coming back for more. Ideally, your services and products will be enough to accomplish this task. If they aren't, then other things such as contests, downloads, and interesting content can do the trick.
Hopefully you've learned bit about how to be successful in Online Business. By no means is this an all-encompassing list, or even a super great list for that matter. This is meant only to provide you with a basic foundation for what you need to do. I could sit here and tell you step by step how to accomplish each of these steps - but that would take entirely too long and you wouldn't learn it as well as you will doing it yourself.
About the Author
Web Business Talk was founded in 2004 as a place for anyone interested in Online Business to come and have a chat with fellow interested persons. Over the years, many have come and gone, and the site has been built up bit by bit to what it currently is today.
Rather than just providing information on forms of Internet Business, you can chat about any aspect of business, online or off. Web Business Talk also provides a place for Web Entrepaneurs to request or offer services, sites for sale, domain appraisals and much more.
Another main feature is the contests that are held from time to time, where you can earn money, prizes, or other random things if you'd like to participate. If you are interested in Business, Marketing, Finance, or anything in between, Web Business Talk is the place for you!
Subscribe to:
Comments (Atom)
earn money online-|-
forex auto trading-|-
forex trade-|-
forex trading-|-
forex trade-|-
forex trade-|-
lawyer-|-acne-|-sinus-|-|-cancer treatment-|-