Today almost every business needs to have its own website. Otherwise it doesn’t stand a chance in the competition. The demand for website creation has gone up so much that this is a great way to make money online if you have experience creating websites.
Essentials for successful website creation
Today there are innumerable website design service providers. In fact they seem to be mushrooming every single day. If you wish to make money online by creating websites, you need to stand apart from the crowd. So how do you make your website creation a success?
a. Target segment: The website you create needs to cater to a particular target audience. Therefore if you wish to start to make money online you need to address the website to this target segment. To do this you need to analyze who your target audience is, what are their likes and dislikes and preferences. Then you need to create a website that will appeal to this segment. Only then can you think of starting to make money online. If your website is interesting and appeals to your target segment, you will receive more visitors and hence get more sales. This way it increases chances to make money online.
b. Design: You will find thousands of free website templates doing the rounds these days. However choosing one of these limits your chances to make money online. Why? Because you risk being one among the millions out there. If you wish to create a mark and stand out from the crowd, you need to create innovative websites that have professional designs. The design you choose for the site to make money online will depend on the type of client you’re working with. For a software company the design needs to be formal and professional looking, while for a children’s toy store it needs to be fun and interesting with a lot of Flash. By choosing the correct design, you increase your scope to make money online.
c. Uniqueness: The website you create needs to stand out from the crowd. In other words it needs to be very unique. This will guarantee more success to make money online. The website you create needs to have certain distinct features that make it different from the scores of other sites today.
d. User-friendly: While starting out with website creation to make money online you need to ensure your site has good navigability. It needs to be user-friendly and easy to use as well. In others words users need to find what they’re looking for easily. This way you will get more traffic and make money online.
e. SEO: Search engine optimization is another factor to consider in your website creation efforts. If you wish to make money online and attract more traffic, you need to optimize your website to get more sales.
If technology comes easy to you then website creation can earn you a regular income. In today’s web world, everything runs on the Internet. This is where you can cash in. To make money online the easy way log in to Make Money Online now.
Showing posts with label Website Design. Show all posts
Showing posts with label Website Design. Show all posts
Thursday, October 18, 2007
Tuesday, September 4, 2007
How to attract more visitors to your website
This interesting article gives you a simple tips on how to drive more traffic to your website.
So you own a small business and you have made the decision to build a simple website to gain internet exposure. Or maybe you already have a website that no one visits? You can be the proud owner of the slickest website you have ever seen, but if you aren’t getting any traffic because it’s not properly optimized you have wasted a good chunk of change and a lot of your valuable time. Weather you are building a site from scratch or tweaking one that already exists, consider these web hosting and marketing tips to help drive traffic to your website:
For Web Hosting:
1) Start with keywords - Think about terms potential customers would use to find you in a search engine. What would you type in if you were looking for your business?
2) Use a keyword selector tool - Type your keywords into a keyword selector tool to see how many people have searched on the term in the last 30 days. Look for terms in the 2k-10k range that are relevant to your site.
3) Use domain names which match your keywords – My client advertises products that are geared toward leadership skills development. In addition to leadingonedge.com he also has leadership-skills.info and a handful of others.
4) Use keywords throughout your web pages - Put your keywords in the title, description, keywords, graphics, and written text.
5) Use a keyword density analyzer - Check your website against a keyword density analyzer to see how frequently a specific keyword is used. Shoot for 3-15% density.
6) Slick and sexy doesn't get you traffic - Don't waste your money on slick graphics or things that fly across your screen. Most visitors find them annoying and search engines don't care for them.
7) Use Google AdSense on your website - Whenever someone clicks on a Google ad in your website, you get revenue. And the ads are relevant to your content. My websites now pay for themselves with ad revenue alone.
8) Advertise Amazon books and products on your website - Set up an Amazon Associates account and put relevant books and products on your website. When someone buys a product you get referral revenue.
9) Consider using a website starter package - If going it on your own, think about using a website starter package which can have you up and running quickly.
10) Decide where you want to spend your time - In any business, time is money! Small business web hosting is very doable, but it does take time. Decide if you want to do it yourself or have a professional help you.
For Marketing:
1) Get an automated eCommerce system - These can be really good, very comprehensive and very inexpensive. The good ones can do everything from customer base management to product management to shopping cart to newsletter broadcasts.
2) Get a cheap and reliable merchant account provider - You can get merchant account providers that do both the merchant account and internet gateway for you.
3) Put a link back to your website in your email autosignature - This doesn't need to be obnoxious, just a simple link that email recipients can click on to reference your website.
4) Do selective link trading - Link trade, but make sure the content on the other websites is similar to your own. Don't touch "link farms" with a ten-foot pole; search engines hate them.
5) Write articles and include your website address – Every business owner has something to say that someone would love to read about! There are a number of article databases out there that are researched for website content. Find some article databases which house content similar to yours and write a few articles. You'd be amazed at where your articles show up!
6) Write newsletters - Allow for customers and visitors to subscribe to a newsletter to get regular visibility to you and your company. This is also a great way to compile a customer email data base for your business.
7) Consider using a search engine submission services - These services submit your site to multiple search engines & directories. This can be helpful particularly if your website is new.
8) Set up an affiliates program - Allow for others to promote your products on a commission basis. Again a good eCommerce system should already have this built in.
9) Download the Google Toolbar – I am a Google toolbar fanatic! The Google Toolbar has a nifty feature which shows you the page rank (0-10 scale) of every site you visit; the higher your page ranking the higher your placement in search engines.
10) Set up multiple websites - Got three services you perform? Set up three different websites with domain names that match your keywords. Super cheap to do and can be very effective.
So you own a small business and you have made the decision to build a simple website to gain internet exposure. Or maybe you already have a website that no one visits? You can be the proud owner of the slickest website you have ever seen, but if you aren’t getting any traffic because it’s not properly optimized you have wasted a good chunk of change and a lot of your valuable time. Weather you are building a site from scratch or tweaking one that already exists, consider these web hosting and marketing tips to help drive traffic to your website:
For Web Hosting:
1) Start with keywords - Think about terms potential customers would use to find you in a search engine. What would you type in if you were looking for your business?
2) Use a keyword selector tool - Type your keywords into a keyword selector tool to see how many people have searched on the term in the last 30 days. Look for terms in the 2k-10k range that are relevant to your site.
3) Use domain names which match your keywords – My client advertises products that are geared toward leadership skills development. In addition to leadingonedge.com he also has leadership-skills.info and a handful of others.
4) Use keywords throughout your web pages - Put your keywords in the title, description, keywords, graphics, and written text.
5) Use a keyword density analyzer - Check your website against a keyword density analyzer to see how frequently a specific keyword is used. Shoot for 3-15% density.
6) Slick and sexy doesn't get you traffic - Don't waste your money on slick graphics or things that fly across your screen. Most visitors find them annoying and search engines don't care for them.
7) Use Google AdSense on your website - Whenever someone clicks on a Google ad in your website, you get revenue. And the ads are relevant to your content. My websites now pay for themselves with ad revenue alone.
8) Advertise Amazon books and products on your website - Set up an Amazon Associates account and put relevant books and products on your website. When someone buys a product you get referral revenue.
9) Consider using a website starter package - If going it on your own, think about using a website starter package which can have you up and running quickly.
10) Decide where you want to spend your time - In any business, time is money! Small business web hosting is very doable, but it does take time. Decide if you want to do it yourself or have a professional help you.
For Marketing:
1) Get an automated eCommerce system - These can be really good, very comprehensive and very inexpensive. The good ones can do everything from customer base management to product management to shopping cart to newsletter broadcasts.
2) Get a cheap and reliable merchant account provider - You can get merchant account providers that do both the merchant account and internet gateway for you.
3) Put a link back to your website in your email autosignature - This doesn't need to be obnoxious, just a simple link that email recipients can click on to reference your website.
4) Do selective link trading - Link trade, but make sure the content on the other websites is similar to your own. Don't touch "link farms" with a ten-foot pole; search engines hate them.
5) Write articles and include your website address – Every business owner has something to say that someone would love to read about! There are a number of article databases out there that are researched for website content. Find some article databases which house content similar to yours and write a few articles. You'd be amazed at where your articles show up!
6) Write newsletters - Allow for customers and visitors to subscribe to a newsletter to get regular visibility to you and your company. This is also a great way to compile a customer email data base for your business.
7) Consider using a search engine submission services - These services submit your site to multiple search engines & directories. This can be helpful particularly if your website is new.
8) Set up an affiliates program - Allow for others to promote your products on a commission basis. Again a good eCommerce system should already have this built in.
9) Download the Google Toolbar – I am a Google toolbar fanatic! The Google Toolbar has a nifty feature which shows you the page rank (0-10 scale) of every site you visit; the higher your page ranking the higher your placement in search engines.
10) Set up multiple websites - Got three services you perform? Set up three different websites with domain names that match your keywords. Super cheap to do and can be very effective.
Tuesday, August 21, 2007
Website Creation Tips - How To Create A Mini Site To Sell A Product
If you want to sell digital products on the internet such as ebooks and software you need to create a specific type of website called a mini site which is by far the most effective way of generating sales and converting visitors into customers.
The most simple form of mini site consists of only two pages which are the sales letter and the download page, but you can also add some additional pages such as a contact page so that people can contact you for support or an affiliate page so that people can find out how to promote your product.
Before you set up your mini site you will first need to use your HTML editor to create a template which you can use for each page. All you need to do is create a new page with one column and three rows and align it in the center. This will be the template that you will use for each page of your mini site.
The first row is used for inserting the header graphic of your product and the third row is used for inserting the footer graphic of your product. The middle row is where you enter the text for your sales letter and you can insert new tables if you want to align parts of the text in the center of the page such as bullet points.
There are different types of browser and settings that people use for surfing the internet and this will effect how your page is displayed when they visit your website. If you create pages that are too wide it will mean that some visitors will have to scroll left or right to view all of the text which can be frustrating and will result in lower conversion rates.
Because of this the best width for each page of your mini site is 600 pixels wide as this will ensure that the whole page will be displayed no matter which type of browser or settings visitors use to view your website. Another reason is that most graphic designers create header and footer images that are 600 pixels wide.
After you have created the sales letter for your product you just need to insert your order links at the bottom of the page and make sure that customers are directed to the download page after they have paid. The most popular merchants that allow you to accept orders are PayPal and 2Checkout but if you want a built in affiliate program without having to install any scripts you should use ClickBank.
As well as mini sites you can also use the template you have created for other pages on your website such as squeeze pages if you want to start a newsletter and build your own opt in list. After you have created your website its just a case of sending traffic to it and testing and tracking the results so that you can make some modifications in order to improve your conversion rates.
This article was written by Simon Akers who is the editor of the Marketing Oasis newsletter, a free internet marketing ezine packed with tips to help you succeed and increase your profits: http://www.MarketingOasis.com
The most simple form of mini site consists of only two pages which are the sales letter and the download page, but you can also add some additional pages such as a contact page so that people can contact you for support or an affiliate page so that people can find out how to promote your product.
Before you set up your mini site you will first need to use your HTML editor to create a template which you can use for each page. All you need to do is create a new page with one column and three rows and align it in the center. This will be the template that you will use for each page of your mini site.
The first row is used for inserting the header graphic of your product and the third row is used for inserting the footer graphic of your product. The middle row is where you enter the text for your sales letter and you can insert new tables if you want to align parts of the text in the center of the page such as bullet points.
There are different types of browser and settings that people use for surfing the internet and this will effect how your page is displayed when they visit your website. If you create pages that are too wide it will mean that some visitors will have to scroll left or right to view all of the text which can be frustrating and will result in lower conversion rates.
Because of this the best width for each page of your mini site is 600 pixels wide as this will ensure that the whole page will be displayed no matter which type of browser or settings visitors use to view your website. Another reason is that most graphic designers create header and footer images that are 600 pixels wide.
After you have created the sales letter for your product you just need to insert your order links at the bottom of the page and make sure that customers are directed to the download page after they have paid. The most popular merchants that allow you to accept orders are PayPal and 2Checkout but if you want a built in affiliate program without having to install any scripts you should use ClickBank.
As well as mini sites you can also use the template you have created for other pages on your website such as squeeze pages if you want to start a newsletter and build your own opt in list. After you have created your website its just a case of sending traffic to it and testing and tracking the results so that you can make some modifications in order to improve your conversion rates.
This article was written by Simon Akers who is the editor of the Marketing Oasis newsletter, a free internet marketing ezine packed with tips to help you succeed and increase your profits: http://www.MarketingOasis.com
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