Friday, August 24, 2007

What Is A Joint Venture – How Can It Help Increase Online Profit (Part 2)

If you have not yet read part 1 of this article, please click here.

Access to profitable products

You can gain immediate access to more profitable products that can in turn be sold to your list of subscribers. More products leads to more subscribers, which in turn leads to more sales.

An endorsement can be done of the partner’s products, to your own subscriber list. If you have a good reputation with your subscribers, they will think that you are endorsing it only because you consider it a good product. This way you have new products to sell to your list without incurring the expenditure of spending money on creating a new product.

Saving time
When in a joint venture partnership, the workload is shared by both partners equally, depending on the skill set of each person. One may be good in graphics, while the other may be a great marketer. Everything gets done faster and better. This gives both parties more time to concentrate on improving this business to earn more profits.

New product creation
With the combined knowledge of both parties, you can create products like ebooks and videos etc. The creation of a new product that is sold to the huge customer base from both sides is a total plus point and when you advertise that it is a joint venture product, it creates a sense of importance for the product and that makes people buy it more than they would a product created by a single person.

Credibility factor
Being in a joint venture with a well-known partner has its own benefits. If your partner has the trust of his subscribers, you can rest assured that goodwill will help your business too.

Affiliate joint venture
This is another type of joint venture where you affiliates are your partners. This works wonders for digital products. Where the digital products are concerned, the split will be more than 50%. If you have a digital product, you may give 70% to your affiliates. Giving more than 50% will bring better quality affiliates and will provide more motivation to them. In some cases, you may even offer 100% commission to the partners. This will make them promote your product heavily and although, you may not make commission, it will help create a huge subscriber list. In internet marketing, the bigger the list, the more the profits.

Combined efforts
There is more money to be made from a joint venture because of the combined efforts. Yes, it is true that profits are going to be shared equally, but then the profits are going to be much more than a single person doing it all, the reason being that advertising is done by both parties and thus more people are going to be reached, and that will surely result in more sales.

Thus joint ventures can prove to be an extremely profitable way of skyrocketing online sales and boost your profits. Know the person well before getting into a joint venture. That is the reason I said, making friendships or checking out the reputation of a person is an important practice, and one that needs to be fulfilled before entering into any sort of an agreement.

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