If you have not read part 1 of this article, please click here.
Trial membership
Another smart way of going about this is offering a trial membership for the first month and bill the members from the second month onwards at your normal price. This is a fantastic way of ensuring you get lots of members. Once they are in and you make sure you provide great content, they will want to stay. This in fact gives you enough motivation to give people something of value and that is what a good membership site is all about. Most of the time what happens is that people will even forget that they have signed up for a free membership and they will get billed the beginning of the second month. This is fine and you don’t need to lose sleep over it as long as you are providing good and honest information.
I am not even remotely suggesting that you should cheat people. All I am saying is that people do know that they are going to be billed the next month, when they sign up for the free trial and you don’t have to baby them. Never get people to join your membership site without making it clear to them that they will be billed automatically the beginning of the second month. Also, if someone asks to stop the free trial before the month is out, make sure you do that immediately. In fact, even if they wish to get out on the 29th day, make sure you don’t bill them.
To get more people to join your free membership trial, you can approach people who are selling products of the same niche as you and ask them to offer your free trial membership as a bonus when they buy their product. So, when people purchase their products, in the download area, they are given a link to your membership site. This is simple and works beautifully.
Forums
Check out all the forums in your niche and become a member and make sure you are well known, by offering good advice and making informative posts. With every post, you can advertise your signature line, which contains the link to your paid membership site. If the advice you are offering is free and of value, this may attract some super affiliates, product owners, or some members. Give people top valuable info, stick with them, and you will have a following and a loyal base of readers in no time at all.
Affordable membership
Making your membership site is affordable to people is crucial. This enables you to get as many members as you want. A membership site can prove to be lucrative, when the number of members is high. The idea of the membership site is to get as many people as possible and then once you have a loyal subscriber base, you can get going with a high cost paid membership site, as you already have people you will be marketing it to. A low membership will ensure that people will stay on after the initial trial period.
Letting others sell the site
I know, this sounds odd but makes a lot of sense in the long run. You will let others sell the membership slots for you and they keep the money. This is a perfect way of generating huge amounts of traffic and loads of members. It is easy to find about 20 top marketers to market your paid membership site. They will do all the promotion and you get the members, and they take the money. You must be wondering how you are benefiting. Backend is the word. You sell ebooks at reasonable rates for your members, apart from what you are giving them free, and you would make more than the membership money over and over again.
The above ways of getting traffic to your new paid membership site are sure to help your subscription base grow and yield the desired profits. Paid membership sites are regular income earners and a great way to make big bucks. The keyword here is the quality of the content you provide. Get going with your membership site using these techniques and watch your subscribers grow month after month.
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