Knowing What Makes People Buy is Important for Making Money with Internet Marketing - Part 1

You have numerous choices of making money with Internet marketing. You can set up you own e-commerce store, promote other people products through affiliate programs, auction your items on eBay, provide freelance services, run content blog and site for Google AdSense and direct ads selling, run paid membership website, write and market your own e-books and many other Internet marketing profit methods.

Most of these methods of making money online have one thing in common. They involve products or services marketing. To be able to effectively market and sell your products to your target prospects, you will need to know the facts of what make people take action to purchase a product or service.

Knowing what make people buy will help you a lot in creating successful marketing campaigns consistently.

Now, let us examine some such ways that make people buy.

Fast Action
One such word is “fast”. Humans are basically very restless in nature and don’t like waiting for something that can be done now. Why do you think we go to fast food restaurants, definitely not because the food is great. We all know why microwave is so popular. Because of busy lifestyles, people don’t have the time to do things leisurely. The word “fast” becomes very relevant in the above examples. Let the customer know that your product increases their productivity and speed. It saves them time.

Money-back Guarantee
People need reassurance. They need to know that they don’t have to worry. That is why a product should be sold with a money-back guarantee, to address this concern in customers. The fact that they have nothing to lose even if they try the product, should be made clear to them and this will make them buy. That is the reason all products in Clickbank come with an unconditional 60-day money back guarantee. If anyone is not happy with the product, they can get a refund. The word ‘guarantee’ packs a whole lot of punch. You don’t have to be afraid giving a guarantee as long as your product is good, because the number of sales will increase dramatically.

Limited quantity
When we say limited, it means the supply is less, which means that you are not selling many of the same products. Psychology states that when people see that there is less supply of a certain product and it may get over soon, they tend to buy that immediately so that they don’t miss that product. They may not care if they actually need it right now. They will buy it hoping they would need it in the future and when they do, there will not be any left. This is called the fear of loss.

To read part 2 of this article, please click here.