The Rebirth Of Adsense?

First lets put the myth to bed Adsense was never dead or even seriously ill. It was just that advertisers were not happy with the returns they were getting from the content network. Many stopped advertising and the revenue dropped for publishers. This was partly due to poor quality sites and click fraud. I used to have hundreds of Adsense sites but I've got rid of almost all of them now and started to create very high quality sites that are designed to make over $10 per day.

So why I am starting to focus on Adsense again?


Very recently Google have made changes to the clickable parts of the ads. Whereas before the complete ad was clickable now just the URL and the title are able to be clicked. If you have sites where you blend the ads into your content in the hope of accidental clicks you will have found a big drop in your income.

I believe that Google's long term plan has been to make the content network a much better place for advertisers to place their ads. These changes to the ads will ensure that there are fewer accidental clicks so advertisers will make more profits from the ads. Greater profits mean more adverts.

Over the next few months I believe that the amount per click for Adsense will rise as smart pricing starts to take a back seat. Quality sites with quality content will be rewarded with more advertisers vying to place ads on sites and therefore higher clicks.

If you have an Adwords account you'll have noticed that many of the recent changes have been targeted at getting people to advertise on the content network. The more that do the better it will be for quality publishers.

To take advantage of this coming upsurge in Adsense you should start to build good quality sites with unique content. Start with finding niches that have lots of competing advertisers and good traffic. Then find a good quality domain name with no hyphens and make sure it's a dot com.

Using free tools like The Google Adwords External tool and Wordtrackers Gtrends Tool and bulk domain availability checkers you should be able to find some great niches and Domain names. These niches will have traffic from the time you build them which will give you a head start.

You next need to create content for both the site and to distribute to generate traffic. I am not going to pretend that it's easy but by spending time on each site and making sure that you build the traffic up you can soon start to generate a decent income from each site. Set yourself a target figure for each site that can either be visitors per day or daily income and focus until you reach it.

Don't be tempted to place lots of ad blocks on your page. This will only have the effect of reducing your income. Google displays the highest paying ads first down to the lowest. so you may have a $2.50 ad and also 3 $0.05 showing. But by just having 1 ad block displayed in the right place you ensure that the highest paying ads are displayed.

If all this sounds like too much work for $10 a day then you are missing one important fact. Good quality AdSense sites have a high resale value. Usually 6 to 10 times the monthly income. After a few months it is possible that you will have a site that you can sell for over $1000 dollars. Consider creating sites with the sole intention of selling them along with ones you intend keeping.

Adsense is most certainly not dead in fact I believe it's about to make the finest comeback since Lazarus!



Want to know how to create income from Adsense and other income streams for free visit the Income Academy Blog.