Your niche affiliate website should be consumer-targeted. It will provide information and content to the people who are interested to purchase the types of products you are offering.
On the other hand, your information and content have to be unique and in good quality in order to attract the search engines. This will help in getting your web pages ranked high for your target keywords and increasing your targeted traffic. Thus, your content actually have two duties, which are serve the targeted prospects and please the search engines.
These niche affiliate marketing sites basically have two components. They are:
- Articles and information focusing on buyers
- Products
- Providing the potential customers the supporting information and details that will encourage them to make a purchase decision.
- Search engine friendly. The pages contain the relevant keywords and are unique so that the targeted prospects can find you through the search engines.
Building Product Pages
Create a simple page for each of your affiliate products. The pages will provide details of the products which may include information about the product features and functions. You need to give sufficient detail without overdoing it. Add an image or picture to each product page. And make sure each product page has your affiliate link where the visitors can click to your merchant's site to buy products.
Building Information Pages
For the informational pages, they will need more work to create. Each of these pages should contain one piece of supporting information which helps your visitor make their purchase decision. It can be an article, a product review, or a product comparison. And again make sure your place relevant affiliate link in each information page.
As you experience affiliate marketing a little longer, you will find that these information pages are the one that will really make your targeted prospects click on your affiliate links and buy on your merchants sites. People often need supporting content or product review before purchasing an item on the Internet, and so it is the information that is most likely to turn the targeted prospects into cash buyers.
Here’s an example, if you are marketing 5 information products which include SEO e-books, SEO report and SEO software tools. You will have five product pages and may be ten pages with articles, product reviews and comparisons. Use the articles to address the concerns of people in the market for SEO, and include topics that are important to them. They might be side-by-side comparisons, reviews of SEO books and tools, or article topics such as “The Powerful SEO Techniques” and “Ten Ways to Increase Your Inbound Links”.
Conclusion
Now you understand that the information pages are actually playing a more important role than your product pages when it comes to marketing affiliate products through a niche website. So, if possible create more quality and helpful information pages so that you can attract and send as many targeted prospects to your merchants as possible.
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